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Best 6 Twitter Analytics Tool For More Engagement And Reach In 2024. Your Twitter marketing efforts need to show some return on investment if you keep investing time and money. And Twitter analytics tools are the greatest method to achieve this.
While Twitter provides some basic metrics (which we’ll discuss in more detail below), there are a number of third-party apps that provide a more in-depth analysis of your Twitter account and a consolidated view of other social media platforms.
In this post, we will go through the best Twitter analytics tools to help you track your progress and ensure your Tweets reach the right people.
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SproutSocial Tool For More Engagement
In terms of social media management and Twitter analytics, SproutSocial is unparalleled. Over 25,000 reputable businesses and organisations rely on the software, including Havas, Unicef, DreamWorks, Tumi, Shopify, and more.
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Keyhole
Keyhole stands out from the other tools we’ve discussed since it is dedicated only to social media reporting and analysis. They haven’t just thrown it in as a bonus feature; they’ve built everything around ensuring that consumers can get the best possible social media information.
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Twitonomy Tool For More Engagement
To analyse your tweets, retweets, mentions, interactions, leads, and hashtags, you may use Twitonomy, a famous Twitter analytics application.
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Tweepsmap
If you’re looking for a way to save time and boost audience engagement on Twitter, go no further than Tweepsmap, a revolutionary AI-powered analytics and management platform. The tool’s intuitive dashboard provides in-depth information about your Tweets, popular subjects, interactions, conversions, followers, and more, all of which can be used to improve the results of your publishing efforts.
Moreover, the software aids in analysing your Twitter community by providing information on your followers’ gender, age, interests, languages, behaviours, locations, occupations, and more. You can monitor the progress of your Twitter following, find out who your most important followers are, and assess the success of your campaigns.
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Followerwonk Tool For More Engagement
Another site dedicated to Twitter-specific resources is called Followerwonk. Tools that focus on a specific platform, such as Followerwonk, can be useful in addition to providing access to data across multiple networks. This is because services like Followerwonk typically offer free plan options or very low price points, making them easy to add to one other tool for managing social media.
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Brand24
Brand24 is a media analyser that allows you to track and analyse mentions of your brand or company in a wide variety of media, including but not limited to social media, traditional media, blogs, podcasts, and radio. Use this to analyse your Twitter mentions and never miss a beat on what’s being said about your company or sector.
How Can You Expand Your Twitter Following And Engagement?
Your organic Twitter interaction will skyrocket if you use entertaining media like GIFs, videos, and memes. Keeping an eye on what is happening on Twitter is a simple method to develop ideas and produce excellent video content.
What Should My Twitter Engagement Rate Be Like In 2024?
An engagement rate of 0.5 per cent or above on Twitter is generally considered excellent, while rates exceeding 1 per cent are exceptional. On the other hand, small companies with an active fan base should strive for a rate of engagement regularly greater than 1%.
